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Maserati appoints VST Group to bring Italian Luxury Cars to South India 

Maserati has appointed VST Group as its exclusive partner for South India, marking the Italian luxury brand's much-anticipated return to the region after a decade.

Chethan Thimmappa by Chethan Thimmappa
December 11, 2024
in Cars, Maserati, Special Feature
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Maserati has appointed VST Group as its exclusive partner for South India, marking the Italian luxury brand’s much-anticipated return to the region after a decade. This collaboration is celebrated with the launch of the highly anticipated Maserati Grecale, an SUV ideal for roads of the Indian subcontinent. Combining cutting-edge technology, exhilarating performance, and unmistakable Italian design, the Grecale joins Maserati’s prestigious lineup, which includes iconic models such as the GranTurismo, GranCabrio, MC20, MC20 Cielo, and GT2 Stradale, in addition to Quattroporte, and Levante.

The Grecale, Levante and Quattroporte are currently on display at VST Group’s exclusive pop-up showroom in Bengaluru on Millers Road, offering customers an opportunity to explore Maserati’s renowned design and performance firsthand, ahead of the full launch of its dedicated Maserati Experience Centre on St. Marks Road which is anticipated in Q2 of 2025.

Philippe Claverol, Head of Overseas Region, Maserati said,

“We are thrilled and honoured to inaugurate our new dealership in Bengaluru in partnership with VST Group. With their proven expertise and dedication to representing prestigious brands and catering to discerning customers, we couldn’t ask for a better partner. Bengaluru and the southern region of India are home to a thriving community of successful entrepreneurs, particularly in the tech industry, who have a deep appreciation for performance-driven sports cars like our Maserati GranTurismo, GranCabrio, MC20, and GT2 Stradale, as well as our luxury SUV Maserati Grecale.” 

Commenting on the partnership, Mr. Arun Surendra, Chairman & Managing Director of VST Group, said,

“This collaboration with Maserati is a transformative moment for the luxury automotive market in South India. With our reach across five southern states, we aim to deliver an unparalleled experience to the customer, reflecting Maserati’s legacy of excellence and our commitment to customer satisfaction.”

In addition to the pop-up showroom, VST Group will launch a state-of-the-art Maserati service facility in Bengaluru in Whitefield in Q1 of 2025, providing comprehensive after-sales support for its customers. Looking ahead, VST Group plans to expand its footprint with new facilities across other key locations in Southern India over the coming year.

This partnership is set to redefine the luxury automotive landscape in South India, bringing Maserati’s iconic vehicles closer to new luxury customers throughout the region.

You can add more to this story by commenting below.

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Chethan Thimmappa

Chethan Thimmappa

I cover latest automobile news in India with special focus on cars and bikes. Please send me an email to reach@gaadikey.com for any enquiries.

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