BMW Group India is set to showcase the first-ever BMW i7 at the latest edition of India Art Fair from 9 to 12 February 2023 at the NSIC Exhibition Grounds in New Delhi. The event is the leading platform for showcasing modern and contemporary art from India and South Asia.
BMW Group’s Cultural Commitment
For over 50 years, the BMW Group has been engaged in hundreds of cultural co-operations globally, focusing on modern and contemporary art, classical music, jazz and sound, architecture, and design. Along with iconic BMW Art Cars and co-initiatives such as BMW Tate Live, BMW Art Journey, and the ‘Opera for All’ concerts, the company also partners with leading museums and art fairs worldwide.
BMW India’s Cultural Engagements
Since its inception, BMW India has participated in leading cultural engagements across the country. In 2007, two BMW Art Cars by world-renowned artists Andy Warhol and Roy Lichtenstein were presented at the Jehangir Art Gallery in Mumbai. BMW has also partnered with Kochi-Muziris Biennale and the BMW Guggenheim Lab in Mumbai.
Presenting Partner of India Art Fair 2023
As the ‘Presenting Partner’ of the India Art Fair 2023, BMW Group India has supported the evolution and exposure of modern Indian art and artists since 2012. This year, BMW India will exhibit the first-ever fully electric BMW i7 sedan, showcase its second ‘The Future is Born of Art Commission,’ and host the BMW Art Talk on the theme ‘Raw and Radical.’
First-Ever BMW i7
The first-ever BMW i7 is a true all-electric luxury sedan that demonstrates how an exclusive driving experience can be combined with sustainability. The i7 offers all-electric innovation, visionary design, and powerful driving dynamics, making it a striking option for those seeking style and substance.
The Future is Born of Art Commission
‘The Future is Born of Art’ is an initiative by BMW India and India Art Fair to propel emerging Indian artists and further BMW Group’s commitment to promote art, sustainability, and innovation. This year, BMW India will showcase its second commission based on the theme ‘Forwardism’ on the new BMW X7.
Winning Artist and Design
The winner of the prestigious ‘The Future is Born of Art’ Commission, Devika Sundar, presents a breathtaking vision of the future with her design for the BMW X7 titled ‘Boundless.’ The shortlisted artists for the commission included Aditi Aggarwal, Devika Sundar, Rithika Pandey, and Sajid Wajid Shaikh.
BMW Art Talk
About India Art Fair
India Art Fair is the leading platform for discovering modern and contemporary art from South Asia, offering a unique access point to the region’s thriving cultural scene. The fair is committed to providing a platform for international audiences to engage in innovative ways with the cultural history and development of the region.
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