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Mercedes-Benz launches the New GLA and AMG GLE 53 4MATIC+ Coupé in India

India’s most desirable luxury carmaker Mercedes-Benz India today launched two new Luxury SUVs, the new GLA SUV and the Performance oriented AMG GLE 53 4MATIC+ Coupé in India.

Chethan Thimmappa by Chethan Thimmappa
January 31, 2024
in Cars, Mercedes-Benz
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 India’s most desirable luxury carmaker Mercedes-Benz India today launched two new Luxury SUVs, the new GLA SUV and the Performance oriented AMG GLE 53 4MATIC+ Coupé in India. With more than 14,000 units sold, the GLA is one of the most successful SUVs for Mercedes-Benz India, and a desirable stepping-stone into the brand’s aspirational and most comprehensive SUV range. The AMG GLE 53 4MATIC+ Coupe on the other hand is a stylish addition to Mercedes-AMG’s SUV portfolio range. This new performance SUV Coupé will diversify Mercedes-Benz GLE portfolio, by catering to AMG customers desiring for a luxurious, stylish, performance SUV Coupé, which is also highly practical.

Mercedes-Benz India also unveiled the one-of-its kind Concept EQG, underlining commitment to an all-electric future. The unveiling of the Concept EQG precedes the launch of the EQG, thereby readying the legendary ‘G’ to embrace an all-electric future in India. Visually, the concept car is a combination of G-Class’ striking look with select design elements characteristic of Mercedes-Benz’s EV models, presented in a contrasting highlight. 

Unveils the futuristic ‘Concept EQG’ underlining clear commitment to electrify the entire product line up including the iconic “G”

“Today we launched two much-awaited luxury cars across our comprehensive SUV portfolio. The new GLA is a steppingstone into the SUV family offering class-leading powerful engines coupled with enhanced driver convenience and safety. The new AMG GLE 53 Coupe receives further comfort enhancements and performance upgrades which reduces the 0-100 time to just 5 seconds. The result is the perfect blend of Performance and Luxury. For customers seeking something unique, they can select from 7,000+ combinations of paint, trim, and options to build their own one-of-a-kind AMG GLE 53 Coupe. The success of our SUV sales saw it develop to 55% of our total sales in CY 2023. These new models will further develop the desirability of the SUV portfolio.”

Santosh Iyer, Managing Director & CEO, Mercedes-Benz India

GLA:

  • ·       GLA celebrates 10 years in India with 14,000+ GLA on Indian roads
  • ·       The New GLA will be offered in three variants – GLA 200, GLA 220d 4MATIC, and GLA 220d 4MATIC AMG Line
  • ·       New GLA has been significantly upgraded with new equipment like Blind Spot Assist, 360-degree camera and KEYLESS-GO Comfort Package. The GLA now features latest-generation MBUX NTG7 and digital features like digital key handover, Car-to-X, Mini Games, Zero Layer Concept and enhanced voice recognition
  • ·       Powered by 4 Cylinder 1950 cc refined engine, GLA 220d 4MATIC has the most powerful diesel in the segment, churning 140kW of power and 400 nm of Torque
  • ·       Introduction of 4MATIC even in the Progressive Line in GLA 220d 4MATIC, makes it a true off roader for tough terrains
  • ·       Class leading comprehensive 8-year warranty and maintenance on engine & transmission
  • ·       Innovative financial solutions under Star Agility+ to drive GLA’s penetration: 4 years tenure includes flexible downpayment of Rs. 7 lakhs, Rs. 60,000 EMI, 67% assured buy back value
  • ·       Introductory Prices: GLA 200: Rs. 50.50 lakhs | GLA 220d 4MATIC: Rs. 54.75 lakhs | GLA 220d 4MATIC AMG Line: Rs. 56.90 lakhs

AMG GLE 53:

·       AMG GLE 53 strengthens Mercedes-Benz’s Top-End Vehicle (TEV) portfolio

·       For more than 55 years AMG has been bringing race technology to the road. This new AMG GLE 53 Coupe features:

•         AMG inspired inline 6-cylinder engine with twin turbocharging and an additional electric compressor, propelling it from 0-100 in 5.0 seconds

•         AMG DYNAMIC SELECT which intelligently modifies the driving experience by adjusting steering, torque distribution through the all-wheel drive system and active stabilizers

•         AMG Performance variable exhaust system with adjustable exhaust flaps that let you change the vehicles sound at the press of a button

·       More standard comfort features include large customizable Head-up display, more control on steering wheel with additional control buttons, and climatized – lumbar supported front seats, AIR BALANCE with “AMG #63 fragrance”

·       Also available as optional extras are AMG Track Pace, Acoustic Comfort Package, Guard 360-degree vehicle protection, AMG High Performance Braking

·       AMG GLE 53 4MATIC is priced starting Rs. 1.85 cr, can be customized with 7,000+ combinations with price going up to Rs 2.2 crores

Concept EQG:

·       Concept EQG is the near production version of the iconic G wagon which is electrified to meet our sustainability goals

·       Unveiling of Concept EQG underlines Mercedes-Benz India’s aggressive BEV roadmap for India

·       EQG will inspire Mercedes-Benz customers to transition to electric mobility

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Chethan Thimmappa

Chethan Thimmappa

I cover latest automobile news in India with special focus on cars and bikes. Please send me an email to reach@gaadikey.com for any enquiries.

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