Royal Enfield has reported an exceptional start to the festive season, recording its highest ever monthly sales figures in the history of the brand. The company dispatched 1,24,328 motorcycles in September 2025, registering a significant 43% growth over the 86,978 motorcycles sold during the same month last year.
B. Govindarajan, Managing Director – Eicher Motors Ltd., and Chief Executive Officer – Royal Enfield, expressed confidence in the growth momentum, stating that the company has crossed 1,00,000+ retail volumes for the month.
Sales Performance and Growth Metrics
The sales growth was driven by strong demand in both the domestic and international markets, showcasing robust momentum for the first half of the fiscal year:
| Category | SEPT’25 (Units) | SEPT’24 (Units) | Growth (%) | YTD FY’26 (Units) | YTD FY’25 (Units) | Growth (%) |
| Domestic | 1,13,573 | 79,325 | 43% | 5,21,482 | 4,10,843 | 27% |
| Exports | 10,755 | 7,653 | 41% | 70,421 | 43,937 | 60% |
| Total | 1,24,328 | 86,978 | 43% | 5,91,903 | 4,54,780 | 30% |
Brand and Business Updates
1. Upgraded 2025 Meteor 350 Launched: Royal Enfield launched the all-new refreshed Meteor 350 line-up in India, aimed at redefining mid-size cruising with enhanced style, comfort, and features.
- Variants & Price: The motorcycle is available in four variants: Fireball, Stellar, Aurora, and Supernova, across seven striking new colourways, with prices starting at INR 1,95,762 (ex-showroom, Chennai).
- Key Upgrades: Powered by the 349 cc air-cooled J-series engine, the 2025 Meteor 350 comes with significant feature upgrades, including LED headlamps, Tripper navigation pod, LED turn indicators, USB Type-C fast-charging port, Assist-and-slip clutch, and adjustable levers.
2. Strategic Partnership with Flipkart: Royal Enfield has partnered with Flipkart to offer flexible payments for its 350 cc motorcycles. Starting September 22, 2025, customers in Bengaluru, Gurugram, Kolkata, Lucknow, and Mumbai can purchase Royal Enfield’s entire 350 cc range, including the Bullet 350, Classic 350, Hunter 350, Goan Classic 350, and Meteor 350, directly on the e-commerce platform. Delivery and after-sales support will still be handled by the customer’s preferred authorized Royal Enfield dealer.
3. Global Community Event: The company concluded its 14th edition of One Ride 2025 on September 21, 2025, bringing together over 40,000 riders across 1,500 rides in 60+ countries under the theme ‘Ride More. Ride Safe. Ride Together.’.
4. Red Dot Design Award: Flying Flea, the city+ mobility brand endorsed by Royal Enfield, won the prestigious Red Dot Design Award 2025 in the Design Concept category for its Flying Flea C6. The C6 is inspired by the original 1940s Royal Enfield Flying Flea, a lightweight, all-terrain motorcycle airdropped during WWII.
Frequently Asked Questions (FAQs)
- What was Royal Enfield’s total sales volume in September 2025? The total sales volume was 1,24,328 motorcycles.
- What was the percentage growth in domestic sales in September 2025? Domestic sales registered a 43% growth.
- What is the starting price of the upgraded 2025 Meteor 350? Prices for the 2025 Meteor 350 start at INR 1,95,762 (ex-showroom, Chennai).
- Name three key feature upgrades on the 2025 Meteor 350. Key upgrades include LED headlamps, Tripper navigation pod, USB Type-C fast-charging port, and Assist-and-slip clutch.
- Which e-commerce platform has Royal Enfield partnered with for sales? Royal Enfield has partnered with Flipkart.
- Which cities were included in the initial phase of the Flipkart sales partnership? The partnership launched in Bengaluru, Gurugram, Kolkata, Lucknow, and Mumbai.
- What was the theme of the 14th edition of One Ride 2025? The theme was ‘Ride More. Ride Safe. Ride Together.’.
- What award did the Flying Flea C6 win? The Flying Flea C6 won the Red Dot Design Award 2025 in the Design Concept category.
- What was the total year-to-date (YTD) export growth for FY26 (April–September 2025)? Exports grew by 60% YTD FY26.
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