Ultraviolette Rapidly Expands in Maharashtra: Launches 6 New Experience Centres in Mumbai and Pune
In a massive boost to its retail footprint, Ultraviolette has announced the opening of six new Experience Centres across Maharashtra within a span of just 48 hours. This aggressive expansion strategy targets two of India’s key automotive hubs—Mumbai and Pune—bringing the brand’s high-performance electric motorcycles closer to a wider audience.
This move is part of Ultraviolette’s broader vision to strengthen its national presence, with the brand now solidifying its foothold across 30 cities nationwide.
New Locations: Strategic Hubs in Mumbai and Pune
The six new “UV Space Stations” have been strategically established in prime locations to ensure maximum accessibility for enthusiasts.
Mumbai Locations:
- Andheri
- Vashi
- Thane
Pune Locations:
- Shivajinagar
- Baner
- Kharadi
These centers are designed to offer an immersive brand experience, catering to the end-to-end requirements of the customer lifecycle, from discovery to ownership and maintenance.
A Full-Spectrum Customer Experience
The newly inaugurated centers are not just sales outlets; they are comprehensive experience hubs. Customers visiting these locations can expect:
- Personalized Test Rides: Tailored opportunities to experience the performance of Ultraviolette’s machines.
- Dedicated Service: Expert assistance to ensure the motorcycles are maintained to factory standards.
- Genuine Spares: Direct access to authentic parts for repairs and upgrades.
Showcasing the Future of Electric Mobility
The expansion comes on the heels of the successful launch of Ultraviolette’s latest products. The new showrooms will retail the entire high-performance lineup, including:
- X-47 Crossover: The recently launched multi-terrain electric motorcycle.
- F77 MACH 2: The brand’s flagship performance motorcycle.
- F77 SuperStreet: Designed for urban riding.
- UV Crossfade: The brand’s first carbon fibre helmet featuring integrated radar communication.
Strategic Partnership with Hallmark Group
To execute this rapid scaling, Ultraviolette has partnered with the Hallmark Group. Spearheaded by directors Jignesh Harshad Mehta, Yash Jignesh Mehta, and Aman Jignesh Mehta, the Hallmark Group brings nearly two decades of automotive retail excellence to the table. Starting with a Honda dealership in 2006 and expanding with Royal Enfield, the group is known for its customer-centric approach and commitment to quality.
This partnership aims to redefine the electric vehicle retail experience in the region, leveraging Hallmark Group’s extensive expertise in the automotive and financial services sectors.
Frequently Asked Questions (FAQs)
Q2: What are the specific locations of the new Ultraviolette showrooms in Mumbai? In Mumbai, the new showrooms are located in Andheri, Vashi, and Thane.
Q3: Where are the new Ultraviolette experience centres located in Pune? The Pune showrooms are situated in Shivajinagar, Baner, and Kharadi.
Q4: Which motorcycle models are available at these new locations? Customers can purchase the X-47 Crossover, F77 MACH 2, and F77 SuperStreet at these new dealerships.
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