Nissan Motor India Pvt. Ltd. (NMIPL) has strengthened its presence in Uttar Pradesh with the opening of a new dealership and a state-of-the-art service workshop in Ghaziabad. This expansion comes as part of Nissan’s ongoing commitment to extending its footprint across the country, offering customers in the region greater access to its range of products and services. With the addition of these two touchpoints, the network footprint for Nissan has increased to 22 in NCR and 19 in the state of Uttar Pradesh.
The New Adiv Nissan Showroom has a total area of 5000 sq. ft., while the state-of-the-art Adiv Nissan Service Workshop at the Ghaziabad facility is spread across a total area of 8000 sq. ft. The new showroom and service workshop are equipped with high-quality amenities and staffed by knowledgeable, well-trained, and passionate sales and service professionals, ensuring a seamless car-buying and ownership experience for its customers.
Commenting on the new dealership and service workshop launch, Mr. Saurabh Vatsa, Managing Director, Nissan Motor India Pvt. Ltd. (NMIPL), said,
“NCR and the state of UP are both important markets for Nissan, and we are excited to enhance our presence with the opening of our new dealership in Ghaziabad. This expansion is part of our strategic focus to be closer to our customers, providing them with easier access to our products and services. Adiv Nissan is one of our key dealer partners, and we are delighted to see the relationship expand with existing partners. We are confident that the touchpoints will offer seamless service to existing customers and with the New Magnite, Ghaziabad customers have enhanced accessibility to one of the best BSUVs in the country.”
As part of Nissan’s steadfast commitment to the Indian market and to meet the evolving needs of its customers, the company recently expanded its product lineup with the launch of the New Nissan Magnite. Launched at an introductory price of INR 5.99 Lakhs for the first 10000 customers, the New Magnite’s bold presence is accentuated by a tougher, more robust exterior that exudes confidence and enhances its already impressive road presence. The Magnite is a testament to Nissan’s ‘Make-in-India, Make for the World’ vision. It comes equipped with 20+ first & Best-In-Segment features and 55+ total safety features.
Nissan Motor India operates on a ‘phygital’ distribution approach, providing a hassle-free, one-stop solution to customers for all their needs. This ensures a seamless, convenient experience with an integrated offline-online payment option that can be accessed at the customer’s preferred showroom.
Annexure for touchpoints information:
| Region | Touchpoint | Registered Address |
| Ghaziabad | Adiv Nissan Showroom | G-1, Patel Nagar 3, Ambedkar Road, Ghaziabad – 201001 |
| Ghaziabad | Adiv Nissan Service Workshop | C-47, Site – 3, Industrial Area, Meerut Road (Near Arya Nagar), Ghaziabad – 201001 |
Highlights
- Nissan Motor India has inaugurated a showroom and service workshop in Ghaziabad, expanding its presence in the state of Uttar Pradesh and NCR Region
- This development aligns with Nissan’s broader strategy to increase its customer touchpoints across India
- The new touchpoints collectively span a total area of 13000 sq. ft., equipped with high-quality amenities and staffed by a team of knowledgeable professionals
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