Mahindra Unveils Global Vision 2027 with New NU_IQ Platform and Four World-Beating SUV Concepts
Mahindra & Mahindra Limited, India’s leading SUV manufacturer, today unveiled its all-new modular, multi-energy NU_IQ platform that will underpin a new range of disruptive SUVs. As part of its “Global Vision 2027” strategy, the company showcased four world-beating concepts—the Vision.S, Vision.T, Vision.SXT and Vision.X—that will shape its next generation of SUVs, with production set to begin in 2027.
R Velusamy, President – Automotive Business (Designate), Mahindra & Mahindra Ltd. and Managing Director, Mahindra Electric Automobile Ltd., commented on the vision. He said,
“NU_IQ is a strategic blueprint for the future of Mahindra SUVs globally.” He added, “With its modular, multi-energy architecture, it gives us the flexibility to innovate across multiple top hats and powertrains whilst staying true to our SUV DNA. Designed to resolve paradoxes, NU_IQ forms the foundation for our next generation of SUVs.”
The Revolutionary NU_IQ Platform
The revolutionary NU_IQ platform is the result of Mahindra’s strategy to create products that rewrite the rules of mobility and free consumers from compromises. The multi-energy NU_IQ platform has been engineered to address untapped “white spaces” across India and global markets. Its modular architecture offers endless adaptability, supporting multiple top hats, powertrains, FWD/AWD, and LHD/RHD capability. It also features a flat-form architecture, which takes the first flat-floor ICE SUV from the drawing board to reality.
The Future of Mahindra’s ‘HEARTCORE’ Design
The four new SUV concepts—the Vision.S, Vision.T, Vision.SXT and Vision.X—each represent a distinct expression of Mahindra’s future-ready NU_IQ platform. They build on the central tenet of the company’s “HEARTCORE” design philosophy, which promises to shape an emotional bond between people and their vehicles. Developed collaboratively by Mahindra India Design Studio (MIDS) in Mumbai and Mahindra Advanced Design Europe (MADE) in Banbury, UK, the concepts follow a theme of ‘Opposites Attract,’ where contrasting elements create an expressive new design language. Each model is crafted with a clear, unique personality:
- The Born Iconic spirit of Vision.T and Vision.SXT.
- The Sporty Solidity of Vision.S.
- The Sculptural Athleticism of Vision.X.
Pratap Bose, Chief Design & Creative Officer – Auto & Farm Sectors, Mahindra & Mahindra Ltd., said, “These concepts promise to shape experiences that inspire adventure, confidence, and connection on any terrain, anywhere in the world.”
World-Beating SUVs with No Compromise
Mahindra’s new range of SUVs, set to go into production starting in 2027, promises a no-compromise era of mobility. Key features include:
- Command Seating with Superior Driving Dynamics.
- A Super Spacious Cabin with class-leading boot space.
- Lightweight design with top-tier safety standards.
- Sci-Fi Tech with Intuitive NU_UX (Next-gen Integrated Domain Architecture).
Nalinikanth Gollagunta, Chief Executive Officer – Automotive Division, Mahindra & Mahindra Ltd. and Executive Director, Mahindra Electric Automobile Ltd., said,
“The four concepts we are showcasing here offer a bold preview of what’s to come. They usher in a new no-compromise era of mobility and give freedom a new meaning.”
Frequently Asked Questions (FAQs)
Q1: What is Mahindra’s “Global Vision 2027”? A: “Global Vision 2027” is Mahindra’s strategic plan to launch a new generation of disruptive SUVs based on its all-new NU_IQ platform, with production starting in 2027.
Q2: What is the new NU_IQ platform? A: The NU_IQ platform is a modular, multi-energy platform engineered by Mahindra to underpin a new range of SUVs that address untapped “white spaces” in India and global markets.
Q3: What are the four new SUV concepts showcased by Mahindra? A: The four world-beating SUV concepts are Vision.S, Vision.T, Vision.SXT, and Vision.X.
Q4: When will the new Mahindra SUVs based on the NU_IQ platform go into production? A: The new SUVs are engineered to go into production starting in 2027.
Q5: What is the design philosophy behind the new concepts? A: The new concepts are part of Mahindra’s “HEARTCORE” design philosophy and are based on the theme ‘Opposites Attract,’ which combines contrasting elements to create an expressive new design language.
Q6: What are some key features promised by the new SUVs? A: The new SUVs promise features such as command seating with superior driving dynamics, a super spacious cabin, a flat-form architecture for a flat-floor ICE SUV, and sci-fi tech with an intuitive NU_UX integrated domain architecture.
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