BSA Gold Star Celebrates First Anniversary in India with a Generous Exchange Program
The BSA Gold Star, a motorcycle that brought the authentic charm of British motorcycling back to India, is celebrating its first anniversary in the country. A year after its re-entry, the brand is commemorating this milestone with its first-ever exchange program and a limited-edition accessory kit, timed perfectly for the festive season.
This initiative is a gesture of gratitude to its growing community of loyal followers. The anniversary program allows riders to trade in any two-wheeler for a new BSA Gold Star, with an exchange value of up to ₹10,000. Every purchase during this period also includes a special “Goldie-kit”, a curated set of hand-picked accessories designed to enhance the riding experience. The accessory kit, valued at ₹5,896, includes a tall windshield, a pillion backrest, a polished exhaust guard, and a rear rail that adds both purpose and style.

The total benefits from the exchange program and the accessory kit amount to ₹15,896. According to Sharad Agarwal, Chief Business Officer of Classic Legends, this initiative is a way of “thanking riders for their trust and welcoming more enthusiasts to the BSA family”. The exchange program is valid from August 23 to September 23, 2025.
Timely Benefits: The GST 2.0 Advantage
In addition to the anniversary offers, Classic Legends, the manufacturer of BSA Motorcycles, has also announced revised prices for the BSA Gold Star following the recent GST 2.0 reforms. For a limited time, riders who purchase the BSA Gold Star before September 21, 2025, stand to save up to an additional ₹23,702 on the ex-showroom price. This is a significant advantage as the new GST reforms will see a price increase for bikes with engine capacities above 350cc from September 22 onwards. This limited-time offer makes the Gold Star even more accessible for those who have been considering a purchase.
The combined benefits from the accessory kit, exchange bonus, and the GST savings can amount to a total of up to ₹40,000 in savings for the customer.
A Timeless British DNA: Design and Legacy
The BSA Gold Star stands apart for its design purity and craftsmanship, carrying forward the brand’s unmistakable British DNA. Its classic cafe racer silhouette is defined by a rounded fuel tank with the iconic badge, polished metal touches, pinstriping, and chrome pipes. The motorcycle’s sculpted lines, tall stance, and deeply contoured seat give it a timeless look.
Despite its retro aesthetic, the Gold Star seamlessly integrates modern details such as LED lighting, wire-spoke wheels, and crisp switchgear, creating a perfect blend of heritage and contemporary performance. The motorcycle’s design honours the brand’s legacy, which has been a part of world motorcycling since 1861.
Performance & Engineering: The Heart of the Goldie
At the core of the BSA Gold Star is a powerful and refined 652cc, liquid-cooled, single-cylinder DOHC engine. This engine delivers 45 hp and 55 Nm of torque, placing it among the strongest and most refined in its class. The engine is tuned for smooth power, making it capable of confident riding in both city traffic and on open highways.
The motorcycle is engineered for confident and easy riding with a host of modern mechanical features:
- A 5-speed gearbox.
- An assist and slipper clutch.
- Dual-channel ABS for enhanced safety.
- A double-cradle chassis with telescopic forks.
- Wide tyres, premium disc brakes, and a finely balanced suspension.
A Personality for Every Rider: Colours & Variants
The BSA Gold Star comes in five distinct finishes, each reflecting a unique personality and honouring the brand’s legacy with chrome accents and precise detailing:
- Shadow Black: Understated and classic.
- Insignia Red: Bold, with racing heritage pinstripes.
- Midnight Black: Sleek and commanding.
- Dawn Silver: Elegant with premium detailing.
- Highland Green: Deep, rich, and sophisticated.
This festive season, the BSA Gold Star invites riders to be a part of its storied journey, a motorcycle built on heritage, engineered for today, and crafted to stand apart.
Frequently Asked Questions (FAQs)
Q: What is the BSA Gold Star anniversary offer in India? A: As part of its first anniversary celebration, BSA is offering an exchange bonus of up to ₹10,000 for any two-wheeler, a limited-edition accessory kit worth ₹5,896, and a chance to save up to ₹23,702 on the ex-showroom price.
Q: What accessories are included in the limited-edition kit? A: The “Goldie-kit” includes a tall windshield, a pillion backrest, a polished exhaust guard, and a rear rail.
Q: What is the total value of the benefits offered? A: The total value of the exchange bonus and the accessory kit is ₹15,896, with an additional saving of up to ₹23,702 on the ex-showroom price.
Q: When does the anniversary exchange program end? A: The exchange program runs from August 23 to September 23, 2025. To avail of the GST-related price savings, the purchase must be made before September 21.
Q: What are the engine specifications of the BSA Gold Star? A: The BSA Gold Star is powered by a 652cc, liquid-cooled, single-cylinder DOHC engine that produces 45 hp and 55 Nm of torque.
Q: How many colour options are available? A: The BSA Gold Star is available in five distinct finishes: Shadow Black, Insignia Red, Midnight Black, Dawn Silver, and Highland Green.
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