JSW MG Motor India which is popularly known for its Windsor EV electric SUV and also regarded as No.1 EV player in India Today announced that it has surpassed the significant sales milestone of 75,000 units in less than 2 years since its launch.
MG Motor sold over 19,000 EVs already in this calendar year 2026. MG Windsor’s order book also continues to grow steadily and it has become a main player in India’s EV landscape.
Speaking on the occasion, Anurag Mehrotra, Managing Director, JSW MG Motor India said,
“The Windsor is a winning proposition delivering strong value and resonating with the preferences of Indian car buyers. With its customers spanning across metros and emerging markets, the MG Windsor has meaningfully contributed to accelerating India’s EV adoption, transforming the way India moves. While the journey ahead remains interesting, it is important to reflect on an incredible journey backed by the grit and determination of our teams to deliver something truly exceptional.”
MG Windsor – ABC Proposition
The MG Windsor has become India’s No. 1-selling EV through its compelling ABC proposition. What is ABC ? Offering the price point of an A-segment vehicle, the exterior dimensions of a B-segment car, and the interior space of a C-segment vehicle.
The MG Windsor electric vehicle is also popular among families – the car’s core offering is generous space, superior comfort and a feature-rich cabin and also delivering a good driving experience. There is a steady demand for MG EVs is evident not only in Tier I cities but also in non-metros and emerging markets, signalling India’s readiness to adopt sustainable mobility solutions. MG Motor India reported 13% YoY growth in overall sales in H1 CY2026 compared with H1 CY2025.
MG Windsor Price and Specs
Regarded as India’s 1st Intelligent CUV, MG Windsor combines the expanse of a sedan and the versatility of an SUV. The all new MG Windsor is offered at an attractive starting BaaS price of Rs 9.99L + INR 3.9/kms+, and delivers 100 KW (136ps) of power and 200Nm of torque. MG Windsor offers 2 battery pack options for added versatility: a 38 kWh pack with a range of 332 km#and its PRO variant, a 52.9 kWh pack, delivering an impressive range of 449 km.
The MG Windsor comes with a futuristic ‘AeroGlide’ design language, transcending the concept of traditional segmentation. Inside, the car is offered with business-class comfort that features ‘Aero Lounge’ seats reclinable to 135 degrees, providing utmost comfort. Additionally, the massive 15.6” GRANDVIEW Touch Display on the centre console provides an intuitive driving experience.
Frequently Asked Questions (FAQs)
Here are shorter, punchier versions of the FAQs, optimized for a quick-read sidebar or an infographic section on your automotive portal.
Q1: What are the MG Windsor’s key sales milestones for H1 CY2026?
The MG Windsor continues to be India’s No. 1 selling EV, crossing 75,000 total sales in less than two years on the market. In the first half of calendar year 2026 alone, MG sold over 19,000 units, drawing strong demand from both metros and emerging non-metro markets.
Q2: What is the “ABC Proposition” behind its success?
It is MG’s strategy to disrupt traditional automotive segments by offering the A-segment entry price point, B-segment exterior dimensions for easy city driving, and the generous cabin space of a larger C-segment vehicle.
Q3: What are the starting price and BaaS details for the Windsor?
The Windsor starts at an aggressive BaaS (Battery-as-a-Service) price of INR 9.99 Lakh. Under this model, the upfront cost of the battery is decoupled from the vehicle, and owners instead pay a usage fee starting at INR 3.9 per kilometer.
Q4: What are the battery, range, and power options available?
The Windsor puts out 100 kW (136 PS) and 200 Nm of torque. It comes with two battery options:
- 38 kWh Pack: Delivers a range of 332 km.
- 52.9 kWh Pack (PRO Variant): Delivers a longer range of 449 km.
Q5: How is this volume affecting MG’s broader product strategy?
Backed by the Windsor’s success, JSW MG Motor India achieved a 13% YoY overall sales growth in H1 CY2026. This momentum is paving the way for an aggressive expansion this fiscal year, with plans to launch two new EVs and one PHEV (Plug-in Hybrid).
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