Audi India to Launch SQ8 Performance SUV on March 17
Audi India is preparing to expand its flagship SUV lineup with the official launch of the Audi SQ8 on March 17, 2026. Positioning itself as a high-performance bridge between the standard Q8 and the extreme RS Q8, the SQ8 brings a refined balance of V8 power and luxury to the Indian market.
Engine and Performance Specifications
The heart of the Audi SQ8 is its 4-litre twin-turbo V8 engine, a powertrain it shares with the range-topping RS Q8. In this configuration, the engine is tuned to deliver 507hp and 770Nm of peak torque.
Transmission duties are managed by an 8-speed automatic gearbox, distributing power to all four wheels through Audi’s signature drivetrain. This setup enables the SUV to accelerate from 0 to 100kph in just 4.1 seconds. For comparison, the standard Q8 utilizes a 3-litre turbo-petrol motor producing 340hp, while the SQ8 offers significantly more performance at a slightly lower threshold than the 640hp RS Q8.
Distinctive Exterior and Interior Design
To differentiate the SQ8 from other variants in the Q8 family, Audi has implemented several S-specific design elements:
- Exterior Detailing: The SUV features distinctive silver detailing on various exterior components, including silver grille inserts.
- Sporty Interior: The cabin is finished in a mix of leather and Alcantara upholstery.
- S-Branding: Performance-oriented touches include ‘S’ badging on the steering wheel and seats, along with stainless steel pedals and aluminium door sill inlays.
Technology and Luxury Features
The SQ8 retains the high-tech environment of the flagship Q8, headlined by Audi’s twin-screen MMI setup and a 12.3-inch Virtual Cockpit with S-specific graphics. Premium equipment expected for the India-spec model includes:
- Bang & Olufsen sound system.
- Panoramic sunroof and multi-zone climate control.
- Powered seats with heating, ventilation, and massage functions.
- Advanced driver aids such as a head-up display.
Expected Price in India
Market analysts expect the Audi SQ8 to be priced at approximately Rs 1.9 crore (ex-showroom). This placement slots it strategically between the standard Q8, which starts at Rs 1.13 crore, and the RS Q8, which is priced at Rs 2.34 crore.
Frequently Asked Questions (FAQs)
What is the launch date for the Audi SQ8 in India? Audi India is scheduled to launch the SQ8 on March 17, 2026.
What engine powers the Audi SQ8? The SQ8 features a 4-litre twin-turbo V8 engine that produces 507hp and 770Nm of torque.
How fast is the Audi SQ8? The Audi SQ8 can accelerate from 0 to 100kph in 4.1 seconds.
How does the SQ8 differ from the RS Q8? While both share the same 4-litre V8 engine, the SQ8 is tuned for 507hp, making it 0.5 seconds slower to 100kph than the 640hp RS Q8.
What is the expected price of the Audi SQ8? The SQ8 is expected to be priced around Rs 1.9 crore, ex-showroom.
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