Ather 450X Infinite Cruise Rollout: Revolutionizing Urban Riding
Ather Energy has announced the official rollout of Infinite Cruise™ for the Ather 450X and 450 Apex electric scooters. This software-led feature, originally debuted on the flagship 450 Apex in August 2025, is now being extended to the 2025 model year 450X scooters via an over-the-air (OTA) update.
What is Infinite Cruise™?
Unlike traditional cruise control systems found in cars, which typically operate only at high speeds and disengage during braking, Infinite Cruise™ is specifically engineered for Indian urban conditions. It remains persistently active even when the rider uses the brakes or accelerates, recalibrating dynamically to the new speed without requiring repeated manual activation.
Key specifications of Infinite Cruise™ include:
- Operating Range: Functional between 10 kmph and 90 kmph.
- City Focused: Designed for speeds below 30 kmph to navigate dense traffic and uneven roads.
- Persistent Activation: Allows riders to continue cruising through stop-and-go traffic with significantly reduced throttle intervention.
Core Functionalities of the Update
The Infinite Cruise™ package integrates three specialized modes to enhance the riding experience:
- CityCruise: Dynamically adapts to changing traffic speeds.
- Hill Control: Maintains a steady speed on both inclines and descents by leveraging Ather’s Magic Braking Algorithm for regenerative braking.
- Crawl Control: Provides stable low-speed cruising on rough or uneven terrain, supported by Multimode Traction Control for better grip on slippery surfaces.
Backward Compatibility and Pricing
Ather continues its focus on long-term product support by ensuring this feature is backward compatible. The update will be rolled out to over 44,000 existing customers who purchased an Ather 450X from January 1, 2025, onwards. Riders will receive a notification on their scooter dashboard when the update is ready for installation.
The Ather 450X is available in several striking colours, including the popular Hyper Sand, Cosmic Black, Lunar Grey, Space Grey, Stealth Blue, Still White, and True Red. In Bangalore, the Ather 450X starts at an ex-showroom price of 147,998.
About Ather Energy
Founded in 2013, Ather Energy is a pioneer in the Indian electric two-wheeler market. The company operates the country’s widest two-wheeler fast-charging network, known as the Ather Grid, with over 4,300 chargers installed globally as of September 2025. Ather currently holds 48 registered patents and has over 490 patent applications pending globally.
Frequently Asked Questions (FAQs)
Which Ather models are getting the Infinite Cruise update? The feature is now standard on the Ather 450 Apex and is being rolled out via OTA update to all Ather 450X models purchased from January 1, 2025, onwards.
What is the minimum speed for Ather Infinite Cruise? Infinite Cruise™ can be activated at speeds as low as 10 kmph, making it highly effective for slow-moving city traffic.
Does the cruise control turn off when I brake? No. Unlike traditional systems, Infinite Cruise™ remains active. If you brake, the system recalibrates to your new, lower speed once the brake is released.
Is there a subscription fee for Infinite Cruise? According to Ather Energy, Infinite Cruise™ is being enabled as a standard feature for eligible 450X and 450 Apex models.
What are the available colours for the Ather 450X? The scooter is available in 7 colours: Hyper Sand, Cosmic Black, Lunar Grey, Space Grey, Stealth Blue, Still White, and True Red.
You can add more to this story by commenting below.
