GaadiKey
  • Car News
    • Maruti Suzuki
    • Hyundai
    • Mahindra
    • Tata
    • Toyota
    • Ford
    • Nissan
    • Honda
    • Volkswagen
    • Renault
    • Kia
    • MG
    • Skoda
    • Fiat
    • Datsun
    • Mercedes-Benz
    • Volvo
    • BMW
    • Audi
    • Jaguar Land Rover
    • Lexus
    • Ferrari
    • Lamborghini
    • Maserati
    • Pininfarina
    • Tesla
  • Bike News
    • Hero
    • Bajaj
    • TVS
    • Honda
    • Yamaha
    • BMW
    • Suzuki
    • KTM
    • Royal Enfield
    • Mahindra
    • Harley Davidson
    • Ducati
    • DSK Benelli
    • Indian
    • Kawasaki
    • Piaggio
    • Triumph Motorcycles
    • UM Motorcycles
  • Reviews
    • Bike Reviews
    • Car Reviews
  • Photos
  • About
  • Advertise
  • Contact us
No Result
View All Result
GaadiKey
No Result
View All Result
ADVERTISEMENT
Home Bikes Bajaj

Bajaj V and Leo Burnett launch Sons of Vikrant

Chethan Thimmappa by Chethan Thimmappa
May 5, 2016
in Bajaj, Bikes
0
Bajaj V
125
VIEWS
Share on WhatsappShare on FacebookShare on Twitter

Bajaj V

ADVERTISEMENT

Leo Burnett and Bajaj V recently unveiled #SonsofVikrant, an inspiring documentary that brings together untold stories of valour, respect and pride – shared by the war veterans, who served aboard the invincible INS Vikrant, India’s first aircraft carrier.
The screening of the documentary took place at a tribute gala in Mumbai in presence of influential personalities from the media, marketing and advertising fraternity.
War veterans who are featured in the #SonsOfVikrant documentary graced the event and recounted anecdotes of bravery and sheer passion in a panel discussion moderated by actor Neha Dhupia, daughter of a naval officer.
Admiral Arun Prakash, Rear Admiral SK Gupta, Rear Admiral Peter Debrass, Lt. Cdr. Ashok Sinha, Commodore Medioma Bhada, and Cdr. H.S. Rawat were among the war heroes who were part of the #SonsOfVikrant initiative.

Said Sumeet Narang, VP, Marketing (Motorcycles), Bajaj Motorcycles

We saw lot of social media conversations and media interest on the Bajaj V which contains the metal of INS Vikrant. As we delved deeper into Vikrant and started talking to people who worked on it, we also realised that there are many untold stories and memories behind the naval battleship INS Vikrant and its Heroes. And since we had brought back the essence of Vikrant in the form of V, we realised that the onus was also on us to bring these stories together and share them with the nation.

Said Saurabh Varma, Chief Executive Officer, South Asia, Leo Burnett,

Advertisement. Scroll to continue reading.

With Sons of Vikrant, our idea was to bring out the untold stories of INS Vikrant and the war veterans and share the feeling of Pride with millions.

He further added,

To create this documentary, we met many people who were part of the war to learn their stories. The footage ran into hours, which we had to bring down to 16 minutes.

Bajaj V was unveiled on February 1, 2016, at a press conference in New Delhi.

[responsive_youtube https://www.youtube.com/watch?v=z8QHegIwH2c]

 

ADVERTISEMENT
SendShareTweet
ADVERTISEMENT
Chethan Thimmappa

Chethan Thimmappa

I cover latest automobile news in India with special focus on cars and bikes. Please send me an email to [email protected] for any enquiries.

Subscribe
Login
Notify of
guest

guest

0 Comments
Inline Feedbacks
View all comments
  • Trending
  • Comments
  • Latest
New Honda Activa 6G 2023 model colors - All Colors New Activa 6G Scooter

2023 Honda Activa 6G Colors: Blue, Red, White, Grey

March 4, 2023
2023 Honda SP125 Colors: Blue, Grey, Red, Green, Black

2023 Honda SP125 Colors: Blue, Grey, Red, Green, Black

March 15, 2023
2023 Suzuki Access 125 All Colors - New 2023 Access Colors 125cc Suzuki Access Colors Standard, Special Edition and Ride Connect Edition All Colors 2023 model Access 125

2023 Suzuki Access 125 Colors: White, Blue, Silver

March 6, 2023
New Splendor 2023 Colors - Hero Splendor 2023 model color options - All details

2023 Hero Splendor Colors: Black, Purple, Red, Yellow, Green, Gold

March 6, 2023
All New Maruti FRONX Colors - All Colors New Maruti FRONX SUV

Maruti Fronx Colors: Blue, Brown, Red, White, Silver, Grey

March 6, 2023
Suzuki Access 125 Colors - All Colors

Suzuki Access 125 Colors: White, Red, Gray, Blue, Silver, Black

February 17, 2022
2023 Honda Activa H-Smart Technology

2023 Honda Activa Colors (H-Smart): Blue, Black, Red, White, Grey

March 6, 2023
2023 Maruti Suzuki WagonR Colors All Colour Options

2023 Maruti WagonR Colors: Blue, Red, White, Silver, Grey, Brown

January 20, 2023
New Range Rover Sport SV – Modern Luxury Performance Flagship

New Range Rover Sport SV – Modern Luxury Performance Flagship

May 31, 2023
4×4 X-pedition by Toyota in South ends on a High note

4×4 X-pedition by Toyota in South ends on a High note

May 30, 2023
Suzuki signs MoU with Bajaj Finance to offer 2-Wheeler loans

Suzuki signs MoU with Bajaj Finance to offer 2-Wheeler loans

May 30, 2023
MG Gloster Blackstorm Advanced

MG Gloster Blackstorm Advanced launched at Rs 40.29 lakhs

May 30, 2023
Nissan Magnite GEZA Special Edition launched at Rs 7.39 Lakhs

Nissan Magnite GEZA Special Edition launched at Rs 7.39 Lakhs

May 26, 2023
Hyundai Motor India targets higher penetration in the hinterland of India

Hyundai Motor India targets higher penetration in the hinterland of India

May 25, 2023
Lexus LC500

Lexus LC500H Luxury coupe with high-end upgrades announced

May 25, 2023
BMW Z4 Roadster

BMW Z4 Roadster launched in India at Rs 89.3 lakhs

May 25, 2023

Recent News

New Range Rover Sport SV – Modern Luxury Performance Flagship

New Range Rover Sport SV – Modern Luxury Performance Flagship

May 31, 2023
4×4 X-pedition by Toyota in South ends on a High note

4×4 X-pedition by Toyota in South ends on a High note

May 30, 2023
Suzuki signs MoU with Bajaj Finance to offer 2-Wheeler loans

Suzuki signs MoU with Bajaj Finance to offer 2-Wheeler loans

May 30, 2023
MG Gloster Blackstorm Advanced

MG Gloster Blackstorm Advanced launched at Rs 40.29 lakhs

May 30, 2023
Nissan Magnite GEZA Special Edition launched at Rs 7.39 Lakhs

Nissan Magnite GEZA Special Edition launched at Rs 7.39 Lakhs

May 26, 2023
Hyundai Motor India targets higher penetration in the hinterland of India

Hyundai Motor India targets higher penetration in the hinterland of India

May 25, 2023
Lexus LC500

Lexus LC500H Luxury coupe with high-end upgrades announced

May 25, 2023
BMW Z4 Roadster

BMW Z4 Roadster launched in India at Rs 89.3 lakhs

May 25, 2023




Search this Website

No Result
View All Result

About

GaadiKey

GaadiKey blog is a one stop portal for all the latest in the automobile industry. We are a bunch of people who are passionate about bikes and cars. We share the experience, reviews and stuff connected to Gaadis.

Contact

  • Contact us

© 2022 GaadiKey - Prime GaadiKey.

No Result
View All Result
  • Car News
    • Maruti Suzuki
    • Hyundai
    • Mahindra
    • Tata
    • Toyota
    • Ford
    • Nissan
    • Honda
    • Volkswagen
    • Renault
    • Kia
    • MG
    • Skoda
    • Fiat
    • Datsun
    • Mercedes-Benz
    • Volvo
    • BMW
    • Audi
    • Jaguar Land Rover
    • Lexus
    • Ferrari
    • Lamborghini
    • Maserati
    • Pininfarina
    • Tesla
  • Bike News
    • Hero
    • Bajaj
    • TVS
    • Honda
    • Yamaha
    • BMW
    • Suzuki
    • KTM
    • Royal Enfield
    • Mahindra
    • Harley Davidson
    • Ducati
    • DSK Benelli
    • Indian
    • Kawasaki
    • Piaggio
    • Triumph Motorcycles
    • UM Motorcycles
  • Reviews
    • Bike Reviews
    • Car Reviews
  • Photos
  • About
  • Advertise
  • Contact us

© 2022 GaadiKey - Prime GaadiKey.

wpDiscuz