Posted on Sep 18, 2017

CEAT Limited, a leading Indian tyre manufacturer launched its industry first tyre range – ‘Milaze X3’ boasting superior longevity that will last for more than 1 lakh kilometres. The new generation proprietary wear resistant compound in Milaze X3 ensures superior longevity that gives a longer tyre life. Aligned with CEAT’s vision of making mobility safer and smarter every day, ‘Milaze X3’ is the best in class high mileage tyre suitable to small car, hatchback and entry level sedan. ‘Milaze X3’ will be available in all metro cities followed by tier I and II cities.

Upgraded ‘Milaze X3’ tyre has new generation tread compound, optimized shoulder depth, rigid shoulder blocks that gives longer tyre life and ensures safer driving experience. The higher groove depth of tyres also provides high resistance. Tyres also ensure superior load distribution that offers improved riding comfort for safer and pleasant travel. It is the only tyre which lasts up to 1 lakh kilometres with better stability and stronger grip on the roads.

Commenting on the launch of tyres, Nitish Bajaj, CEAT Vice President -Marketing, said:

It has been our continuous endeavour to launch new tyres in the industry that can make mobility safer and smarter every day for customers. While introducing new products and services, we focus on innovation quotient that can provide more value to our customers and benefit society and the environment. Milaze X3 is one such product which pushes the boundaries of tyre mileage. At CEAT, we strive hard to make travel more efficient for customers by reducing the cost and time of travel with improved convenience.

‘CEAT Milaze X3’ tyres are available in the size of 12” to 15” (Rim Diameter) for front and rear.

You can add more to this story by participating in the discussion forum.