Ford India Sales Reach 26,188 Vehicles in May 2018
Ford India’s combined domestic wholesales and exports in May grew to 26,188 vehicles from 23,503 vehicles in May 2017.
Domestic wholesales in May reached 9,069 vehicles, up from 6,742 units, while exports grew to 17,119 vehicles compared to 16,761 units in May 2017.
Our continued focus on executing our strategic pillars of Strong Brand, Right Products, Competitive Cost and Effective Scale have ensured our growth which continues to be better than the industry,
said Anurag Mehrotra, president and managing director, Ford India.
At a macroeconomic level, the outlook is positive thanks to good monsoon forecast. However, the industry needs to be exercise caution given the rising commodity and fuel prices that are expected to result in higher inflation.
Keeping its commitment to bring products that Indian customers want and value, Ford expanded the EcoSport vehicle line-up in May, with the introduction of EcoSport S & ‘Signature’ editions.
Donning trendier and sportier cues, both variants come equipped with power slide sun-roof, rechristened as the fun roof. Strengthening its petrol & fun-to-drive credentials, EcoSport S has been paired with Ford’s award-winning 1.0L EcoBoost engine, paired with a new six-speed MT, to woo driving enthusiasts.
As promised, Ford remains committed to meeting diverse needs of our customers and act on their feedback. The addition of sunroof, a feature that customers have been demanding, is an example of our commitment,
Mehrotra added.
Bolstering its efforts to build a strong pool of technicians, the company inaugurated its technical training facility in Chennai last month.
Spread over 18,000-sq-ft, the state-of-the-art upgraded facility in Chennai will be the fourth such facility run by Ford and will additionally equip 500 technicians with future technologies and skills, – taking the total number to 2500 trained technicians per year across facilities.
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