Gulf Oil Lubricants India Limited (Gulf Oil), a leading player in the lubricants industry, and Piaggio Vehicles Pvt Ltd (Piaggio India), a 100% subsidiary of the Italian auto giant Piaggio Group, are proud to announce the renewal of their strategic partnership agreement for two-wheeler lubricants. This exclusive collaboration, originally signed in January 2020, has now been extended until 2032, reaffirming both organizations’ commitment to delivering high-quality, co-branded lubricants tailored to Piaggio’s two-wheeler range, including their high performance sports bike and superbike segments.
Under this exclusive agreement, Gulf will continue to be Piaggio India’s official lubricant partner, catering to factory fill, workshop services, and retail markets across India, along with select export markets. The partnership underscores a shared vision of driving innovation and delivering exceptional customer experiences in the two-wheeler segment. Gulf and Piaggio India have also established a long-term collaboration in the commercial vehicle (CV) segment, reinforcing their commitment to providing high-performance lubricants across multiple vehicle categories.
Commenting on the renewal, Mr. Ravi Chawla, MD & CEO, Gulf Oil Lubricants India Limited, said,
“We are excited to renew our partnership with Piaggio India, a collaboration built on a shared commitment to innovation and high-performance solutions. Over the past four years, this partnership has been instrumental in delivering advanced lubricants that enhance the reliability and longevity of Piaggio’s vehicles. With this renewal, we continue to invest in the future of mobility, particularly by expanding into lubricant offerings for the growing superbike segment. Our focus remains on delivering exceptional value to our customers and reinforcing Gulf’s position as a leader in the Indian lubricants market.”
Since the partnership’s commencement, Gulf and Piaggio have co-developed advanced lubricants, including engine oils for scooters & motorcycles and coolants for Piaggio’s sports bikes, with new fully synthetic ranges under testing and approval. These products are engineered to enhance engine performance, efficiency, and durability, reflecting both companies’ dedication to technological advancements and eco-friendly solutions.
Mr. Diego Graffi, Chairman & MD, Piaggio Vehicles Pvt Ltd, added
“Our continued partnership with Gulf Oil is a testament to the strong alignment between our values of performance, quality, and innovation. Piaggio’s engineering excellence is complimented by Gulf’s world-class lubricants, enabling our vehicles to perform at their best. As we look to the future, this partnership is pivotal in supporting our strategy to offer premium products and high-performance vehicles. Together, we are not only driving the evolution of the two-wheeler segment but also setting new standards in product excellence.”
This exclusive partnership will continue to focus on creating sustained value for both organizations through customer-centric approaches, cutting-edge technology, and continuous investment in channel partner support. By aligning their strategies, Gulf Oil and Piaggio India aim to redefine benchmarks in product innovation and service excellence in the two-wheeler segment.
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