Honda 2Wheelers India today announced its latest business milestone in its journey of delighting customers in India and the world. Aggressively expanding its export focus, Honda 2Wheelers India’s cumulative exports have now surpassed the 2 million cumulative exports mark.
Honda 2Wheelers India started exports with Activa in its debut year of 2001 itself.
Also check: Why is Honda Activa so popular in India?
It took 14 years for Honda’s cumulative two-wheeler exports to cross the first 1 million mark.
Since becoming the only Honda in Indian two-wheeler industry, Honda Wheelers India has increased its global footprint aggressively and the latest 2nd million exports has been achieved 3 times faster in just 3 years.
Celebrating this remarkable achievement, Mr. Yadvinder Singh Guleria, Senior Vice President – Sales and Marketing, Honda Motorcycle & Scooter India Pvt. Ltd. said,
With an eye on the 2020, Honda 2Wheelers India’s ambition is to ‘Lead in India and the World with Quantity and Quality’. Backed by strong domestic sales, India is already the No. 1 contributor to Honda’s global two-wheeler sales. On the exports front, our tri-fold strategy of introducing new models, entering new markets while consolidating in existing markets has resulted in achieving 2 million export milestone. We thank our customers and business partners across the globe for their trust in Honda 2wheelers made in India. The future is exciting as the BS-VI norms effective in 2020 will unlock new markets for us.
Growing its exports across regions, Honda 2Wheelers India is now exporting to 28 diverse markets across Asia-Oceania, Latin America, Middle East and Europe.
Honda’s diverse export portfolio has now expanded to include a total of 16 models.
Driving scooterization in India and the world, Honda is No. 1 scooter exporter with overwhelming 60% market share. Now, every second scooter exported from India is a Honda Dio – India’s No. 1 exported scooter model.
The FUNtastic NAVi too is fast gaining popularity among youth in international markets.
Parallely, motorcycle exports too continue to grow double digit and contribute over half to Honda’s total exports.
Highlights
- Exponential increase in demand: Honda adds recent 2nd million in just 3 years, compared to 1st million exports achieved in 14 years
- Robust line-up: From 1 model (Activa) in 2001, Honda’s export portfolio now has as many as 16 models
- Honda consolidates No. 1 position in scooter exports with 63% market share led by India’s highest exported scooter Dio
- Latin America & SAARC markets lead the export demand
