In order to boost sales of Honda City, WR-V, and BR-V, Honda Cars India has now launched special editions of these cars. All three cars are being offered at attractive prices as well.
Speaking about the introduction of these special editions, Mr. Rajesh Goel, SVP & Director, Marketing & Sales, Honda Cars India Ltd. said,
With the onset of festive season, we are extremely delighted to offer the special editions of Honda WR-V, Honda City, and Honda BR-V. We are confident that these will be appreciated by our customers for the enhanced value they offer.
2018 Honda City special edition
This limited edition model of the Honda City is called Edge Edtion. It is based on the SV trim, and is offered with additional features like Special Edition Emblem, 15-inch Diamond Cut Alloy Wheel, Rear parking sensors, a Rear camera with IRVM display.
Price starts from Rs 9.75 lakh for the petrol MT and Rs 11.1 lakh for the diesel MT. (Ex-Showroom)
2018 Honda BR-V – Style edition
The new Special edition BRV is on offer with all trims. It is priced from Rs 10.44 lakhs to Rs 13.74 lakhs, ex-showroom. It comes with Special Edition Emblem, Front Guard, Tailgate Spoiler, Body side molding and Front & rear bumper protector.
2018 Honda WRV – Special edition
features Special Edition – Alive Emblem, 16-inch Diamond Cut Alloy Wheel, a Rear camera with IRVM display, Rear parking sensors, Premium seat cover with special edition logo, Premium steering wheel cover, Honda Connect (With 1st Month Subscription free). It is only offered on the S Grade. Price starts from Rs 8.02 lakh for petrol and Rs 9.11 lakh for the diesel variant. (ex-show, )
Honda Cars India is posting their all-time high monthly sales. But, that is due to the launch of the new Amaze, which is now accountable for about 51% of the total company sales. This introduction of a special edition to its low selling models might help in boosting the sales of products like City, BRV, and WRV.