Right after recording 10,000 bookings for the SLAVIA within a month of launch, a record-breaking quarter in Q1 2022, and a record-breaking month in March 2022, ŠKODA AUTO India hit another high by selling 5,152 units in the month of April. Compared to the 961 units sold in April 2021, this is a significant jump of 436% year on year. This is also a new record for ŠKODA AUTO India as it is the second highest number of units sold in a month ever, after March 2022,’s sales performance.
Zac Hollis, Brand Director, ŠKODA AUTO India, said,
“It is heartening to see that a sedan is helping us climb peak after peak in sales. The SLAVIA is a resounding success, while the KUSHAQ SUV continues finding newer homes. All of us at ŠKODA AUTO India and our partners have been doubling our efforts in expanding our network, increasing customer touchpoints, penetrating markets we were not present in and being closer and more accessible to our customers. We have already crossed 190+ touchpoints so far and will only expand further. This ‘Beyond the Product’ approach is seeing us record consistent sales month on month.”
The company has expanded its network from 134 in start of 2021 to 190+ touchpoints as on date. While the industry standard warranty is 3 years, ŠKODA AUTO India provides a 4-year/100,000 kms, whichever earlier warranty, as standard. In addition, actions like greater transparency with service cams in 45% of facilities, enhanced customer-oriented service packages, additional 2 years/unlimited km Parts Warranty, Battery Warranty, and a standard 3-year Paint Warranty with 6-year Corrosion Warranty on all car lines have increased customer confidence and satisfaction
Highlights
- › Clocks in sales of 5,152 units in April 2022
- › Second highest ever monthly sales for ŠKODA AUTO India
- › 436% rise year-on-year compared to April 2021
- › Network expansion, increased customer touchpoints contribute to record numbers
- › KUSHAQ and SLAVIA carving out ŠKODA’s success story in India
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