Tata Motors, India’s leading automobile manufacturer, has delivered the first batch of 2000 Tiago.evs, marking an electrifying start to the year. The launch of the Tiago.ev was aimed at accelerating the adoption of EVs by democratizing the Indian EV market.
Stupendous Response from Market
The Tiago.ev has received a tremendous response from the market, surpassing 10,000 bookings in a single day, making it the fastest booked EV in India. The company extended the special introductory pricing to an additional 10,000 customers, who also booked their favorite electric hatch in no time. With 20,000+ bookings, the Tiago.ev has charmed the country with its exciting, effortless, eco-friendly, and premium EV drive experience.
A Segment-First Disruptor
The Tiago.ev is a fun electric trendsetter, a segment-first disruptor that offers premium, safety and technology features, an eco-friendly footprint, spirited performance, and a low cost of ownership. It is the first in its segment to offer best-in-class connected features as standard across all trims, usually offered in more premium cars.
Mr. Vivek Srivatsa’s Statement
Commenting on the love and faith shown by customers on the Tiago.ev, Mr. Vivek Srivatsa, Head of Marketing, Sales, and Service Strategy at Tata Passenger Electric Mobility Ltd. said, “The sheer trust in this brand has led to the success we are celebrating today. With a 38.6% growth YoY in EVs (as of January 2023), we remain committed to our vision of providing customers with the best, helping make EVs accessible to all.”
To know more about the Tiago.ev, customers can visit Tiagoev.tatamotors.com or their nearest dealership.
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