Volkswagen Passenger Cars India has registered a strong sales performance with a growth of 84% in February 2022 (vs. Feb. 2021). This result can be attributed to the overwhelming response received on the Volkswagen Taigun and the continuous efforts by the brand towards enhancing customer experience.
With a bold, dynamic and refreshed product portfolio, the brand has sold 4,028 units in February 2022 witnessing its strongest performance in the last four years. The positive momentum will be further heightened with the soon to be launched Volkswagen Virtus that is scheduled for its World Premiere on 8th March 2022.
Commenting on the results, Mr. Ashish Gupta, Brand Director, Volkswagen Passenger Cars India said,
“The strong performance witnessed in Feb’22 is a testament to the right product strategy developed for the Indian market. It is the love and endorsement by customers for Volkswagen products such as the Taigun that has driven this strong result. We are confident the soon to be unveiled Volkswagen Virtus will receive a similar appreciation and acceptance by our customers.”
As brand Volkswagen, it is our constant endeavor to provide the aspirational Indian customers world class German engineered products, an affordable ownership experience and to be accessible through our wide network and mobility solution offerings. With the Volkswagen Virtus, the brand is set to invigorate the premium mid-size sedan segment.
Highlights
- The outstanding performance registered in February 2022 is attributed to the overwhelming response received on the Volkswagen Taigun and the continuous efforts by the brand towards enhancing customer experience
- With a bold, dynamic and refreshed product portfolio, the brand has witnessed its strongest performance in the last four years, which will be further strengthened with the upcoming introduction of the Volkswagen Virtus into the Indian market
- The Volkswagen brand is continuously working towards providing aspirational Indian customers; world class German engineered products, affordable ownership experience and accessibility through its wide network and mobility solution offerings
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