Bentley India Expands to Delhi: Exclusive Partnership with Bird Group Announced
Bentley India has officially marked its entry into the capital by appointing Bird Group as its retail partner in Delhi. This move strengthens the British luxury marque’s presence in India, now spanning three key metropolitan hubs: Mumbai, Bengaluru, and New Delhi.
The Bentley Lounge: A Boutique Luxury Experience
The partnership introduces the Bentley Lounge, a boutique showroom designed to provide an intimate environment for prospective and existing clients.
- Location: The facility is situated at The Roseate on NH 8, D Block, Samalka, New Delhi 110097.
- Operating Hours: The boutique experience is open daily from 10:00 am to 7:00 pm.
- Service & Sales: Bird Group will manage sales and customer relations initially, with plans to launch two additional flagship showroom and service facilities in early 2026.
Available Bentley Portfolio in Delhi
Clients in the capital can now explore Bentley’s full range of luxury vehicles, known for their craftsmanship and performance. The current lineup includes:
- Bentayga and Bentayga Extended Wheelbase
- Flying Spur
- Continental GT and Continental GT Convertible
Beyond 100+: The Future of Bentley
Owned by the Volkswagen Group since 1998, Bentley continues to maintain its position as a leading British luxury brand. Under its Beyond 100+ strategy, the Crewe-based manufacturer has committed to a complete transition, aiming to become an exclusively electric manufacturer by 2035.
Frequently Asked Questions (FAQs)
Who is Bentley’s partner for its Delhi expansion? Bentley India has partnered with Bird Group, an established name in the luxury automotive sector, to manage its operations in Delhi.
Where is the Bentley showroom located in Delhi? Bentley’s current presence is through the Bentley Lounge, located at The Roseate on NH 8, Samalka, Delhi.
When will full-scale service facilities be available in Delhi? Bird Group plans to have comprehensive flagship showroom and service facilities operational at two additional locations by early 2026.
What models can I buy from Bentley India in Delhi? The available portfolio includes the Bentayga (Standard and EWB), Flying Spur, and the Continental GT (Coupe and Convertible).
Is Bentley planning to go electric? Yes, under its Beyond 100+ strategy, Bentley intends to transition into an exclusively electric vehicle manufacturer by the year 2035.
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