The Automotive Skill Development Council (ASDC) has collaborated with Hero MotoCorp, the world’s largest manufacturer of motorcycles and scooters, for a pioneering initiative aimed at skilling women and paving the way for greater gender diversity and inclusion in the automotive workforce.
Over the next 15 months, this transformative program will train 20,000 women across eight critical roles in the automotive sales and service – two-wheeler service assistant, two-wheeler service technician, electric vehicle service assistant (2W), electric vehicle service technician (2W), automotive sales consultant, automotive service advisor, automotive tele-caller, and automotive showroom host. The program will be implemented across multiple locations, ensuring accessibility for women from diverse socio-economic backgrounds.
Hero MotoCorp is dedicated to fostering a diverse and inclusive workplace that provides equal opportunities for all. Through its CSR initiative “Hero WeCare,” the company has successfully upskilled over 4,000 women via its flagship program, Hero Saksham. Hero MotoCorp acknowledges the significance of developing future-ready skills and remains committed to building an inclusive workforce.
This joint initiative between ASDC and Hero MotoCorp will establish a new industry benchmark and motivate others to prioritize diversity and inclusion. By creating a skilled and diverse workforce, the initiative demonstrates the potential of shared goals and commitment to progress. Additionally, the collaboration will address the skill and gender gap in the sector by providing relevant technical knowledge.
The initiative also aligns with ASDC’s mission to enhance industry skill levels while promoting a workforce that mirrors the nation’s diversity. The training program focuses on practical, hands-on learning, equipping participants with industry-relevant expertise to excel in their roles.
Speaking on the occasion, Mr. F R Singhvi, President of ASDC, emphasized the importance of fostering diversity in the industry. He stated,
“The automotive sector has traditionally been male-dominated, but this initiative represents a turning point. By training 20,000 women, we are not only creating equitable opportunities but also building a more inclusive and innovative future for the industry. I commend Hero MotoCorp for their vision and unwavering support in bringing this initiative to life.”
Highlighting the importance of this collaboration, Mr. Vinkesh Gulati, Vice-President of ASDC, remarked,
“Gender diversity is not just a social imperative; it’s an economic necessity. Women bring unique perspectives and capabilities that are crucial for the industry’s growth. This partnership with Hero MotoCorp reaffirms our shared commitment to empowering women and creating a skilled workforce that can drive the industry forward.”
Mr. Arindam Lahiri, CEO of ASDC, elaborated on the initiative’s strategic vision, stating,
“This initiative is more than a training program; it’s a movement towards a more equitable automotive industry. With Hero MotoCorp as a partner, we are equipped to make a significant impact. Together, we are not only creating job opportunities but also empowering women to become leaders in their own right.”
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