ADVERTISEMENT
GaadiKey
  • Car News
    • Maruti Suzuki
    • Hyundai
    • Mahindra
    • Tata
    • Toyota
    • Ford
    • Nissan
    • Honda
    • Volkswagen
    • Renault
    • Kia
    • MG
    • Skoda
    • Fiat
    • Datsun
    • Mercedes-Benz
    • Volvo
    • BMW
    • Audi
    • Jaguar Land Rover
    • Lexus
    • Ferrari
    • Lamborghini
    • Maserati
    • Pininfarina
    • Tesla
  • Bike News
    • Hero
    • Bajaj
    • TVS
    • Honda
    • Yamaha
    • Suzuki
    • KTM
    • Royal Enfield
    • Mahindra
    • Harley Davidson
    • Ducati
    • DSK Benelli
    • Indian
    • Kawasaki
    • Piaggio
    • Triumph Motorcycles
    • UM Motorcycles
  • Reviews
    • Bike Reviews
    • Car Reviews
  • Photos
  • About
  • Advertise
  • Contact us
No Result
View All Result
GaadiKey
No Result
View All Result
ADVERTISEMENT
Home Cars

Maruti Alto scales a unique feat of cumulative 35 lakh sales

Chethan Thimmappa by Chethan Thimmappa
March 5, 2018
in Cars, Maruti Suzuki
0
Maruti Alto 800 Photo 1
94
VIEWS
Share on WhatsappShare on FacebookShare on Twitter

Maruti Alto 800 Photo 1

Maruti Alto scales a unique feat of cumulative 35 lakh sales

Alto, India’s favorite car from Maruti Suzuki has scaled the unique feat of 35 lakh sales in cumulative wholesales. Brand Alto has been the best-selling car in India for 14 consecutive years.

ADVERTISEMENT

Brand Alto has been the preferred choice for first time family car buyers due to its modern design, affordability and high fuel efficiency. Maruti Suzuki has consistently introduced new design as well technology upgrades in the Alto for aspirational customers.

Brand Alto is pioneer in democratizing premium features such as power steering, front power windows, integrated stereo, internally adjustable ORVMs (outside rear view mirror), trendy headlamps and sporty bumper grille. It has a strong portfolio with two engine options on offer – 800 cc and K10 – along with a CNG fuel variant. In 2014, Maruti Suzuki introduced its innovative two-pedal technology (Auto Gear Shift) transmission in the Alto K10. AGS makes driving comfortable in heavy city traffic conditions, without compromising on fuel efficiency. Today, about 18 per cent of Alto K10 sales come from the AGS variants.

ADVERTISEMENT

Maruti Alto 800 History

Commenting on the success of Alto, Mr. R S Kalsi, Senior Executive Director (Marketing & Sales), Maruti Suzuki said,

Brand Alto continues to remain fresh, relevant and as exciting as it was in 2000. Since 2006, every two years, Alto is adding 5 lakh new happy customers. In 2008, we clocked 10 lakh units. In 2010, it touched 15 lakh units and today in 2018, we have crossed 35 lakhs of cumulative sales.

Maruti Suzuki has systematically upgraded the Alto to meet the ever evolving customer aspirations and strengthen the brand Alto. In 2017-18, nearly 55 per cent of customers have selected Alto as their first car purchase in 2017-18. Interestingly, 25 per cent of Alto buyers are buying it as an additional car,

Mr Kalsi said.

ADVERTISEMENT

Brand Alto has clocked a growth rate of 6 per cent in 2017-18. At the same time, it has garnered a market share of 33 per cent in 2017-18 in its segment. Customers, especially at the entry-level, see Alto as a win-win package of style and affordability. Nearly 44 per cent of Alto sales contribution comes from young customers less than 35 years of age. This contribution has grown by 4 per cent in the past three years.

With Maruti Suzuki’s unmatched nationwide service network, guaranteed performance and lower maintenance cost, brand Alto is a natural choice of the customers across India. Maruti Suzuki offers driver airbag as an option from base variant onwards for Alto customers.

You can add more to this story by commenting below.

RECOMMENDED FOR YOU:

  1.   2018 Maruti Celerio X Colors: Brown, Orange, White, Grey, Blue
  2.   2018 Tiago Colors: Orange, Silver, Red, Grey, Brown, White
SendShare1Tweet
ADVERTISEMENT
Previous Post

TVS Records 37% sales growth in February 2018

Next Post

Jeep Compass is India’s most awarded SUV; Bags 26 Awards in 2017

Chethan Thimmappa

Chethan Thimmappa

I cover latest automobile news in India with special focus on cars and bikes. Please send me an email to reach@gaadikey.com for any enquiries.

Related Posts

Tata Motors launches a new ad for Ramadan 2021
Cars

Tata Motors launches a new ad for Ramadan 2021

by Chethan Thimmappa
April 15, 2021
0

Tata Motors, one of the world’s leading automotive manufacturers, announced the launch of its new marketing campaign on the occasion...

Read more
Audi Q4 e-tron and Q4 Sportback e-tron – First compact electric SUVs from Audi

Audi Q4 e-tron and Q4 Sportback e-tron – First compact electric SUVs from Audi

April 15, 2021
Citroen C5 X announced Globally

Citroen C5 X announced Globally

April 13, 2021
Renault Kiger Review – Is it better than Magnite?

Renault India sets new benchmark in rural outreach

April 13, 2021

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

Recent News

Bajaj Chetak EV Sold Out

Bajaj Chetak EV Sold out – Bookings open and close

April 15, 2021
Tata Motors launches a new ad for Ramadan 2021

Tata Motors launches a new ad for Ramadan 2021

April 15, 2021
Hero MotoCorp to hike price upto Rs 2500 from 1 April 2021

Hero launches sales & aftersales services on WhatsApp

April 15, 2021
1000 units of Honda H’ness CB350 Delivered in 20 Days

Honda 2Wheelers India announces its New Overseas Business vertical

April 15, 2021
2021 Bajaj CT110X

2021 Bajaj CT110X launched at Rs 55,494 – Gets ‘Xtra Kadak’ features

April 15, 2021
Royal Enfield Silent Expedition

Royal Enfield supports a Cross-country expedition (Bangalore to Uttarakhand)

April 15, 2021
Audi Q4 e-tron and Q4 Sportback e-tron – First compact electric SUVs from Audi

Audi Q4 e-tron and Q4 Sportback e-tron – First compact electric SUVs from Audi

April 15, 2021
Bajaj Pulsar NS160 breaks world record for longest no-hands wheelie

Bajaj Pulsar NS160 breaks world record for longest no-hands wheelie

April 15, 2021




Archives

Test Driven

2021 Royal Enfield Himalayan Review
Bike Reviews

2021 Royal Enfield Himalayan Review

March 8, 2021
Renault Kiger Review – Is it better than Magnite?
Car Reviews

Renault Kiger Review – Is it better than Magnite?

February 22, 2021
The Royal Enfield Meteor 350 Review
Bike Reviews

The Royal Enfield Meteor 350 Review

February 17, 2021
Citroen C5 Aircross Review – Comfort Car from France
Car Reviews

Citroen C5 Aircross Review – Comfort Car from France

February 15, 2021

Search this Website

No Result
View All Result

Archives

Recent Posts

  • Bajaj Chetak EV Sold out – Bookings open and close
  • Tata Motors launches a new ad for Ramadan 2021
  • Hero launches sales & aftersales services on WhatsApp
  • Honda 2Wheelers India announces its New Overseas Business vertical
  • 2021 Bajaj CT110X launched at Rs 55,494 – Gets ‘Xtra Kadak’ features

About

GaadiKey

GaadiKey blog is a one stop portal for all the latest in the automobile industry. We are a bunch of people who are passionate about bikes and cars. We share the experience, reviews and stuff connected to Gaadis.

© 2021 GaadiKey - Prime GaadiKey.

No Result
View All Result
  • Car News
    • Maruti Suzuki
    • Hyundai
    • Mahindra
    • Tata
    • Toyota
    • Ford
    • Nissan
    • Honda
    • Volkswagen
    • Renault
    • Kia
    • MG
    • Skoda
    • Fiat
    • Datsun
    • Mercedes-Benz
    • Volvo
    • BMW
    • Audi
    • Jaguar Land Rover
    • Lexus
    • Ferrari
    • Lamborghini
    • Maserati
    • Pininfarina
    • Tesla
  • Bike News
    • Hero
    • Bajaj
    • TVS
    • Honda
    • Yamaha
    • Suzuki
    • KTM
    • Royal Enfield
    • Mahindra
    • Harley Davidson
    • Ducati
    • DSK Benelli
    • Indian
    • Kawasaki
    • Piaggio
    • Triumph Motorcycles
    • UM Motorcycles
  • Reviews
    • Bike Reviews
    • Car Reviews
  • Photos
  • About
  • Advertise
  • Contact us

© 2021 GaadiKey - Prime GaadiKey.