ADVERTISEMENT
GaadiKey
  • Car News
    • Maruti Suzuki
    • Hyundai
    • Mahindra
    • Tata
    • Toyota
    • Ford
    • Nissan
    • Honda
    • Volkswagen
    • Renault
    • Kia
    • MG
    • Skoda
    • Fiat
    • Datsun
    • Mercedes-Benz
    • Volvo
    • BMW
    • Audi
    • Jaguar Land Rover
    • Lexus
    • Ferrari
    • Lamborghini
    • Maserati
    • Pininfarina
    • Tesla
  • Bike News
    • Hero
    • Bajaj
    • TVS
    • Honda
    • Yamaha
    • BMW
    • Suzuki
    • KTM
    • Royal Enfield
    • Mahindra
    • Harley Davidson
    • Ducati
    • DSK Benelli
    • Indian
    • Kawasaki
    • Piaggio
    • Triumph Motorcycles
    • UM Motorcycles
  • Reviews
    • Bike Reviews
    • Car Reviews
  • Photos
  • About
  • Advertise
  • Contact us
No Result
View All Result
GaadiKey
No Result
View All Result
Home Cars

Skoda Auto posts 234% increase in Sales in July 2021

Chethan Thimmappa by Chethan Thimmappa
August 3, 2021
in Cars, Skoda
0
105
VIEWS
Share on WhatsappShare on FacebookShare on Twitter

ŠKODA AUTO, the Czech Marque, announced a 234% increase in its July 2021 sales, compared to the same period last year. The company sold 3,080 cars in July 2021, compared to 922 cars sold in July 2020.

ADVERTISEMENT

Sales in June 2021 stood at 734 units, which account for a 320% increase in July 2021 sales over June 2021. As per the company’s strategy, the surge in sales is fuelled by the launch of KUSHAQ, which will be one of the important growth drivers of the brand going forward.

2021 marks an important year for ŠKODA AUTO in India, with the roll out of the ‘India 2.0’ strategy, which began with the launch of KUSHAQ. Customer deliveries of the 1.0L KUSHAQ began mid-July. The increased customer engagement is also leading to rise in volumes across the complete range including SUPERB, OCTAVIA and RAPID.

ADVERTISEMENT

Mr. Zac Hollis, Brand Director – ŠKODA AUTO India, said, 

“KUSHAQ was launched with the vision of substantially growing our volumes in India, and it is very encouraging to see our plan taking shape. Despite a challenging environment, we have managed to have a really successful launch, which is in line with our strategic focus and volume expectations. Moreover, the new launch has enabled us to build a strong momentum across the value chain. We are seeing a surge in dealership footfalls and customer enquiries. There is also a multi-fold increase in the requests for new dealerships from the dealer fraternity across India. We are pursuing an aggressive strategy of taking the ŠKODA brand to new and emerging markets across the country, with partners that share our vision of excellence and customer-centricity.”

ŠKODA KUSHAQ: a great start

Within a month of launch, KUSHAQ has already garnered close to 6,000 bookings and has created tremendous excitement among customers across the country. While customer deliveries of the 1.0L KUSHAQ have started, the 1.5L variant will arrive in dealerships in August, followed by customer deliveries.

ADVERTISEMENT

The impact has been similar across the dealer fraternity as well. There have been more than 200 dealership applications by potential partners who want to be part of the growth of the brand in India. This includes a mix of new dealers, and also existing dealers who want to build on the brand association and open additional facilities.

ŠKODA AUTO India has grown its network presence by almost 15% in July 2021. This has been enabled by a focused effort on expanding the network, which formed an important part of the KUSHAQ launch strategy. The brand will be present in more than 100 cities across India this month, leading to more than 170 customer touchpoints including sales and after-sales facilities.

On the customer front, ŠKODA AUTO India recently announced its Peace of Mind Campaign to provide additional benefits and an enhanced ownership experience. The Peace of Mind Campaign is built on four pillars – Cost of ownership, Customer Reach, Convenience and Transparency. Through this initiative, the company plans to build its after-sales offerings, providing an unparalleled ownership experience to customers.

Highlights

›   KUSHAQ leading the charge as 2021 will be the year of growth for ŠKODA AUTO in India

›   Increased customer engagement leading to rise in volumes on the complete range including SUPERB, OCTAVIA and RAPID

›   Pioneering several customer-centric initiatives aligned with the unwavering focus on customer delight 

You can add more to this story by commenting below.

RECOMMENDED FOR YOU:

  1.   KUSHAQ Magic – Skoda Auto to expand to 100+ cities in India
  2.   PPS Skoda delivers 50 ŠKODA’s in a single day; Kushaq crosses 3000 Bookings
  3.   ŠKODA AUTO strengthens ‘Peace of Mind’ campaign
  4.   2021 Skoda Kushaq Colors: Orange, White, Silver, Red, Steel
SendShareTweet
Chethan Thimmappa

Chethan Thimmappa

I cover latest automobile news in India with special focus on cars and bikes. Please send me an email to [email protected] for any enquiries.

Subscribe
Login
Notify of
guest
guest
0 Comments
Inline Feedbacks
View all comments

Recent News

BMW M4 Competition Coupé 50 Jahre M Edition launched (0-100 in 3.5 secs)

BMW M4 Competition Coupé 50 Jahre M Edition launched (0-100 in 3.5 secs)

August 12, 2022
Mahindra Bolero MaXX Pik-Up City 3000 launched at Rs 7.68 lakhs

Mahindra Bolero MaXX Pik-Up City 3000 launched at Rs 7.68 lakhs

August 10, 2022
MG Hector Next Generation

Next-Gen MG Hector features Argyle-Inspired Diamond Mesh Grille

August 10, 2022
Hero commences deliveries of New Harley-Davidson Nightster

Hero commences deliveries of New Harley-Davidson Nightster

August 10, 2022
Hyundai Tucson

New Hyundai TUCSON launched in India at Rs 27.69 lakhs

August 10, 2022
2022 New Maruti Alto K10 Bookings Open – To Feature 6 Airbags?

2022 New Maruti Alto K10 Bookings Open – To Feature 6 Airbags?

August 10, 2022

Search this Website

No Result
View All Result

About

GaadiKey

GaadiKey blog is a one stop portal for all the latest in the automobile industry. We are a bunch of people who are passionate about bikes and cars. We share the experience, reviews and stuff connected to Gaadis.

Recent Posts

  • BMW M4 Competition Coupé 50 Jahre M Edition launched (0-100 in 3.5 secs)
  • Mahindra Bolero MaXX Pik-Up City 3000 launched at Rs 7.68 lakhs
  • Next-Gen MG Hector features Argyle-Inspired Diamond Mesh Grille
  • Hero commences deliveries of New Harley-Davidson Nightster
  • New Hyundai TUCSON launched in India at Rs 27.69 lakhs

Search

No Result
View All Result

© 2022 GaadiKey - Prime GaadiKey.

No Result
View All Result
  • Car News
    • Maruti Suzuki
    • Hyundai
    • Mahindra
    • Tata
    • Toyota
    • Ford
    • Nissan
    • Honda
    • Volkswagen
    • Renault
    • Kia
    • MG
    • Skoda
    • Fiat
    • Datsun
    • Mercedes-Benz
    • Volvo
    • BMW
    • Audi
    • Jaguar Land Rover
    • Lexus
    • Ferrari
    • Lamborghini
    • Maserati
    • Pininfarina
    • Tesla
  • Bike News
    • Hero
    • Bajaj
    • TVS
    • Honda
    • Yamaha
    • BMW
    • Suzuki
    • KTM
    • Royal Enfield
    • Mahindra
    • Harley Davidson
    • Ducati
    • DSK Benelli
    • Indian
    • Kawasaki
    • Piaggio
    • Triumph Motorcycles
    • UM Motorcycles
  • Reviews
    • Bike Reviews
    • Car Reviews
  • Photos
  • About
  • Advertise
  • Contact us

© 2022 GaadiKey - Prime GaadiKey.

wpDiscuz